Monthly promotions minisite of Shilav chain - the largest and leading chain in Israel for baby products, converted from the printed version who's distributed as marketing insert in 'Yedioth Ahronoth' newspaper once a month.
The site categories are updated monthly, requiring the categories cover images and inner page header images of the internal to change accordingly.
Each monthly sale included approximately 200 different products with promotional coupons, designed according to three types of grid layouts.
All coupons were created with Adobe InDesign through the utilization of the Data Merge automation feature, which allows direct input of data (product name, product description and price) from an Excel spreadsheet into the pre-designed coupon format.
